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ABM Certification: analyst hours

Live Certification Q&A with ABM Masterminds

Whether you’re new to the courses or applying what you’ve learned, ABM Certification: Analyst Hours helps you deepen your understanding, ask questions, and bridge the gap between theory and execution.

Upcoming Sessions

DateTimeTopicCourseModuleHostsRegistration
Friday, 6/139am PT // 12 pm ETAccount-Based Measurement & ReportingAccount Based GTMModule 7Davis Potter
Stephanie McArthur
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Friday, 6/279am PT // 12 pm ETAccount-Based Tools & VendorsAccount Based GTMModule 8Davis Potter
Hannah Jordan
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Friday, 7/119am PT // 12 pm ETAccount-Based Cross-functional CollaborationAccount Based GTMModule 9Davis Potter
Stephanie Quinn
Register Now

Who Should Attend?

  • Marketers and sellers enrolled in the 2025 Account-Based Certification courses
  • Professionals looking to deepen their understanding of Account-Based GTM
  • Certified ABM experts who want to refine their skills and connect with peers

What to Expect

  • Expert-Led Insights – Learn directly from Demandbase and ForgeX experts as they break down key models and frameworks, with each session focusing on a new module from the courses.
  • Real-World Application – Ask questions, get practical strategies, and see how others implement ABM best practices.
  • Interactive & Engaging – Submit your questions in advance or participate live in open discussions. Book time with the experts after sessions.

On-Demand Sessions

Account-Based Campaign Planning and Activation

Discover how to plan and activate effective account-based campaigns. Learn strategies to align teams and drive B2B success.

Account-Based Go-to-Market Foundations

Learn the core of Account-Based GTM—team alignment, ideal customer profiles, and scalable ABM strategies in this Analyst Hour session from Demandbase.

Account-Based GTM: Company Profile & Operational Structure

Explore how to structure your ABM team, assess readiness, and build a Center of Excellence in this Analyst Hour session from Demandbase.

Enterprise ABM & Growth ABM: Modernized Deployment Models

Learn how to scale ABM with modern deployment models built for enterprise and growth accounts in this expert-led Analyst Hour session.

The Account-Based GTM Architectureâ„¢

Understand the key components of Account-Based GTM Architecture and how to apply them in practice in this Demandbase Analyst Hour session.

Not enrolled in the courses yet? Get started today!